About WW Uniform Service
History
For a century and counting, WW Uniform Service has been a locally-owned and family-run company rooted in the community. Our journey began in 1924 when Hamilton Bates and William Watrous founded White Way laundry in Deep River, Connecticut. From there, we rapidly expanded, and we opened plants in New Haven and Wallingford. By 1948, we entered the world of dry cleaning and proudly became a certified Sanitone dry cleaner by 1952. The growth didn’t stop there; in 1973, we began providing uniform rental programs to local businesses - a division that grew quickly.
Today, we are a leading uniform rental company serving Connecticut, New York State, Massachusetts, and Rhode Island. We expanded our services to include facility supplies, and most recently a first aid & safety division. We are proud to serve a variety of industries throughout the Northeast, from manufacturing and healthcare to food processing and corporate.
Who We Are
At the heart of our success lies our exceptional team. Over the years WW has employed thousands of individuals from all over New Haven county! Many of our valued employees have been with the company for decades, a testament to our commitment to fostering a positive and rewarding work environment.
We pride ourselves on providing consistency, reliability, and personalized service to our customers across diverse industries. Our quality control and service procedures are thoroughly designed and implemented, ensuring 100% satisfaction with every order, and contributing to our remarkable 98% customer retention rate year after year.
With a rich history, a passionate team, and a customer-centric approach, we remain dedicated to providing exceptional service. We are proud of our legacy and eagerly embrace the future, committed to being a trusted partner for businesses for their uniform and facility service needs.
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Where We Are Headed
At WW, we are excited and energized as we look forward to our next 100 years of serving our community. With a commitment to innovation, we have continued to expand our offerings, meeting the evolving needs of our clients. Our recent venture into the first aid & safety division is a testament to our dedication to providing solutions that prioritize the well-being of our customers and their employees. Our goal is to solidify our position as the premier local uniform provider in our area, and we strive to be the one-stop shop for businesses through our range of services.
As we deepen our roots in the community, we remain committed to building lasting relationships with our customers. We understand that trust and reliability are essential aspects of successful partnerships, and we are dedicated to nurturing these bonds through personalized attention, responsive service, and a genuine understanding of our clients’ unique needs.
Looking ahead, our team of dedicated professionals are constantly seeking opportunities for growth and improvement, ensuring that we remain at the forefront of innovation and excellence.